Meet the Team
This isn’t just a support team. This is the operational engine behind businesses that scale with clarity, not chaos.
At Lorraine Freelance PA Ltd, we’re trusted by business owners and CEOs who can’t afford distractions, delays, or do-overs. Every team member is hand-selected, trained, and led to operate with the same precision and proactivity I’ve delivered for over two decades.
We’re not here to tick boxes. We’re here to remove friction, close loops, and make sure nothing falls through the cracks, so you never have to chase, check in, or second-guess a thing.
You don’t just get a team. You get the right team.
The kind that understands how you operate, your business demands, and how to move at your pace without ever needing hand-holding.
The Team Behind The Trusted Support
SARA
Executive VA & Marketing Partner
Sara is the right hand every CEO hopes to find. With us since 2021, she partners with founders and high-profile clients across finance, property, design, luxury brands and TV production. Sharp, intuitive and always thinking ahead, she leads strategic operations, campaigns and events, spots opportunities and has it handled before you've thought to ask.
GEM
Executive VA & Marketing Partner
Gem turns ideas into content that gets found. She joined the team in 2024 and supports CEOs and business owners in dentistry, executive coaching, education, oil and gas, and marketing. Alongside her Executive Virtual Assistant support, social media and copywriting, she specialises in SEO and GEO optimisation, creating opportunities for clients to show up on Google and in AI search.
ANNA
Executive VA & Brand Operations Partner
Anna brings structure and creativity together. With us since 2022, she supports founders, CEOs and business owners with diary and inbox management and project delivery, as well as brand identity, lead magnets and sales funnels that grow revenue. She keeps businesses running smoothly and looking exceptional.
EMMA
Executive VA & Business Support Specialist
Emma brings corporate rigour to growing businesses. After 13+ years supporting directors, engineers and business leaders, she joined us in 2022 and now partners with CEOs, founders and coaches on strategic operations, from project controls and data analysis to invoicing, reporting and membership management. She is experienced in working alongside people with ADHD, bringing structure, and accountability. Precise, analytical and dependable.
TRACEY
Executive VA
A trusted member of our team since 2023, Tracey brings 35+ years' experience supporting senior professionals, from engineers and CEOs to charities and the property sector. A former Board Director's PA in London, she is experienced in working alongside people with ADHD, bringing structure, calm and gentle accountability. She delivers proactive, organised support with the same professionalism, confidentiality and discretion, freeing our clients to focus on growth.
JENNA
Executive VA
If it needs to be polished, structured or presented, Jenna is your person. With us since 2021, she partners with founders, business owners and CEOs focused on growth, drawing on 17+ years in business support. From diary and inbox management to research and standout PowerPoint presentations, her advanced Microsoft Office skills and streamlined workflows keep ambitious businesses moving forward.
NATALIE
Executive VA & Practice
Operations Partner
Natalie thrives on efficiency and the detail others miss. With us since 2021, she gives founders, CEOs and practice leaders across legal, medical, executive coaching and PR strategic operational support. From coordinating a 12-strong team's diaries to medico-legal proofreading, CRM and Xero reconciliation, she keeps everything in order so leaders can focus on clients and growth, handled with tact and discretion.
KATHY
Executive VA & Marketing Partner
Kathy is the steady, dependable presence every business owner values. With us from the early days, she joined in 2021 and brings 20+ years in business support across medical, not-for-profit, marketing and publishing. Loyal, trustworthy and consistent, she adapts quickly to new systems and brings calm and structure to your day, giving you complete confidence that you're in safe hands.
WHY THE TEAM MOBILE WORKS
You don’t just get support
You get support that’s fast, discreet, and trained to think ahead.
No missed emails
No clunky handovers
No gaps in delivery