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About the Author

Lorraine Owolabi is the Founder and Lead Virtual Assistant at Lorraine Freelance PA, providing high-level executive support to CEOs, founders, and growth-focused business owners across the UK.

Known for her warm professionalism and ability to bring calm, organised structure to busy executives, Lorraine helps CEOs, founders, and business owners simplify operations and stay focused on growing their business.

 

Professional Background & Experience

With over 20 years of executive PA experience, including a decade in Aerospace Engineering and Technology, Lorraine brings precision, discretion, and strategic foresight to every client engagement.

 

She partners with business owners, founders, and CEOs across industries such as professional services, consultancy, engineering, and healthcare, providing the reliable, high-level support they need to manage complex schedules, streamline operations, and free up headspace for strategic growth.

 

Her support covers areas such as:

  • Calendar & inbox management for busy leaders

  • Operations & systems optimisation to keep businesses running smoothly

  • Project coordination across teams and stakeholders

  • Marketing and client onboarding to maintain consistency and service excellence

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Experience & Credentials

​Lorraine holds over 20 years of executive-level experience and continues to invest in professional development to ensure her clients benefit from efficient, organised, and forward-thinking support. Her credentials include:

  • Google Workspace Specialist, streamlining digital systems and collaboration

  • Microsoft Qualified, advanced knowledge across Microsoft Office applications

  • Trello Power User, managing projects and workflows with clarity and efficiency

  • Certified Canva Creative, delivering polished, on-brand visuals with ease

  • MailerLite Expert, simplifying email marketing and automation

  • LinkedIn Strategy Professional, enhancing online presence and strategic connections

  • Asana Workflow Specialist, building structured, effective task management systems

  • HubSpot CRM Expert, ensuring client relationship management runs smoothly and effectively

 

Professional Recognition & Achievements

Lorraine Freelance PA has become a trusted support partner for high-performing business owners, founders, and CEOs across a variety of industries. Key achievements include:

 

Helping clients reclaim valuable time, with many regaining 10+ hours per week to focus on growth and strategic priorities

 

Trusted by founders and senior leaders of 6 and 7-figure businesses across consultancy, engineering, healthcare, and professional services

 

Supporting operations for businesses with complex schedules, and high expectations for efficiency and discretion

 

Providing ongoing executive-level support that combines trusted partnership with calm, organised structure

Expertise & Focus Areas

Lorraine writes and speaks about:

​Virtual Executive Support

​Scaling Sustainable Business Operations

Time Management & Productivity

Leadership Support for Vision-driven Founders

Her content is designed to educate business leaders who want to simplify systems within their business.

More About Lorraine

Outside of business, Lorraine is a wife, mother of two, karate black belt, and proud decaf mocha drinker who understands the power of a beautifully run home and business.

 

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